Researching and designing mastheads

My genre for my music magazine is dance. I have gone with this becasue i think that there is not many dance music magazines about so therefore it will be different and appeal to a lot of people. Pictured below is a spider diagram with a list of things to do with the genre.

Then i made a list of potential names for my magazine

Up-beat

Synth

The Synthezier

Electro

The Dance

Glow-sticks

Dance DJ

I then looked at some well-known brands which have it's own identity:

For example with the Nike brand it just has a logo which then people instantly recognise.

I then looked at a dance magazine called Mixmag where i had to studied it and answer questions like "what is the genre?" and "three words to summarise the magazine?".

I have choosen the name Up-beat because i really like the name and think that it goes well with the genre of dance and electro. Also i think it is catchy and stands out from the rest of the magazines.

This is the masthead i have choosen for my magazine. I have decided to go with this because i like the design and colouring. Also in the background of the word up-beat is a picture of the volume bar. Unlike other magazines which are left allined and quite small, i wanted mine to be completely opposite and have it featured at the top of the magazine and centred so it stands out more and will be recognised as the title for the magazine. Also i wanted the text to be block-style and see through with a blue outline. I have the blue outline because i think it looks vibrant and eye-catching. Next i have put the picture of the volume bar in the background of the masthead because i think that it can stand for the volume to be loud so then it will get you dancing for when you listen to this type of music. Also the word "Up-Beat" makes you think of dance/electro music because of the synthezisers and beats used in dance music.Furthermore the word "Up-Beat" makes you think of happy and fun things, which could be linked with a younger readers, they are my target audience.

Here is another masthead i have created for my dance magazine, which i also created another title and background picture. However i decided to go with my up-beat design because i think it suited the genre and design for which i was aiming for. Also it fits well with my social demographic age group and is recognisable  to my audience of the genre of music for my magazine.